SPORTSHOWROOM

    Filter at

    • Sort

    • Gender

    • Brand (Jordan)

    • Collection (4)

    • Edition

    • Material

    • Sport

    • Collaboration

    • Size

    • Colour

    • Price

    Jordan 4

    152 articles

    “The Shot” that made the IVs famous.

    Jordan 4 Retro DQ4909-100
    • Jordan
    • 4 Retro
    • DQ4909-100
    • €287
    Jordan 4 Retro x Union LA DJ5718-300
    • Jordan
    • 4 Retro x Union LA
    • DJ5718-300
    • €463
    Jordan 4 Retro x Union LA DJ5718-242
    • Jordan
    • 4 Retro x Union LA
    • DJ5718-242
    • €789
    Jordan 4 Retro  DJ4699-100
    • Jordan
    • 4 Retro
    • DJ4699-100
    • €426
    Jordan 4 Retro DJ0675-200
    • Jordan
    • 4 Retro
    • DJ0675-200
    • €350
    Jordan 4 Retro DH7138-506
    • Jordan
    • 4 Retro
    • DH7138-506
    • €233
    Jordan 4 Retro DH6927-111
    • Jordan
    • 4 Retro
    • DH6927-111
    • €369
    Jordan 4 Retro DH6927-061
    • Jordan
    • 4 Retro
    • DH6927-061
    • €282
    Jordan 4 Retro  DH0572-264
    • Jordan
    • 4 Retro
    • DH0572-264
    • €240
    Jordan 4 Retro x Union LA DC9533-800
    • Jordan
    • 4 Retro x Union LA
    • DC9533-800
    • €843
    Jordan 4 Retro x Union LA DC9533-001
    • Jordan
    • 4 Retro x Union LA
    • DC9533-001
    • €672
    Jordan 4 Retro OG DC7770-160
    • Jordan
    • 4 Retro OG
    • DC7770-160
    • €468
    Jordan 4 Retro  DC4101-100
    • Jordan
    • 4 Retro
    • DC4101-100
    • €344
    Jordan 4 Retro DB0732-200
    • Jordan
    • 4 Retro
    • DB0732-200
    • €502
    Jordan 4 Retro x Paris Saint-Germain CZ6509-100
    • Jordan
    • 4 Retro x Paris Saint-Germain
    • CZ6509-100
    • €478
    Jordan 4 Retro x Paris Saint-Germain CZ5624-100
    • Jordan
    • 4 Retro x Paris Saint-Germain
    • CZ5624-100
    • €468
    Jordan 4 Retro CW7183-100
    • Jordan
    • 4 Retro
    • CW7183-100
    • €351
    Jordan 4 Retro SE CW0898-400
    • Jordan
    • 4 Retro SE
    • CW0898-400
    • €314
    Jordan 4 x Off-White CV9388-100
    • Jordan
    • 4 x Off-White
    • CV9388-100
    • €1,229
    Jordan 4 G CU9981-101
    • Jordan
    • 4 G
    • CU9981-101
    • €598
    Jordan 4 G CU9981-100
    • Jordan
    • 4 G
    • CU9981-100
    • €409
    Jordan 4 G CU9981-002
    • Jordan
    • 4 G
    • CU9981-002
    • €237
    Jordan 4 G CU9981-001
    • Jordan
    • 4 G
    • CU9981-001
    • €410
    Jordan 4 Retro CU1110-010
    • Jordan
    • 4 Retro
    • CU1110-010
    • €761
    Jordan 4 Retro  CT8527-700
    • Jordan
    • 4 Retro
    • CT8527-700
    • €351
    Jordan 4 Retro CT8527-400
    • Jordan
    • 4 Retro
    • CT8527-400
    • €626
    Jordan 4 Retro CT8527-118
    • Jordan
    • 4 Retro
    • CT8527-118
    • €749
    Jordan 4 Retro CT8527-115
    • Jordan
    • 4 Retro
    • CT8527-115
    • €697
    Jordan 4 Retro CT8527-113
    • Jordan
    • 4 Retro
    • CT8527-113
    • €2,340
    Jordan 4 Retro CT8527-112
    • Jordan
    • 4 Retro
    • CT8527-112
    • €726
    Jordan 4 Retro CT8527-100
    • Jordan
    • 4 Retro
    • CT8527-100
    • €556
    Jordan 4 Retro CT8527-016
    • Jordan
    • 4 Retro
    • CT8527-016
    • €390
    Jordan 4 Retro SE CT5342-007
    • Jordan
    • 4 Retro SE
    • CT5342-007
    • €468
    Jordan 4 Retro Winterized CQ9597-401
    • Jordan
    • 4 Retro Winterized
    • CQ9597-401
    • €486
    Jordan 4 Retro x Olivia Kim CK2925-001
    • Jordan
    • 4 Retro x Olivia Kim
    • CK2925-001
    • €1,001
    Jordan 4 Retro CI1184-617
    • Jordan
    • 4 Retro
    • CI1184-617
    • €375
    Jordan 4 Retro SE CI1184-146
    • Jordan
    • 4 Retro SE
    • CI1184-146
    • €539
    Jordan 4 Retro SE BQ9043-005
    • Jordan
    • 4 Retro SE
    • BQ9043-005
    • €188
    Jordan 4 Retro BQ7669-700
    • Jordan
    • 4 Retro
    • BQ7669-700
    • €230
    Jordan 4 Retro BQ7669-400
    • Jordan
    • 4 Retro
    • BQ7669-400
    • €208
    Jordan 4 Retro OG BQ7669-160
    • Jordan
    • 4 Retro OG
    • BQ7669-160
    • €314
    Jordan 4 Retro BQ7669-111
    • Jordan
    • 4 Retro
    • BQ7669-111
    • €164
    Jordan 4 Retro BQ0897-006
    • Jordan
    • 4 Retro
    • BQ0897-006
    • €562
    Jordan 4 Retro AQ9129-601
    • Jordan
    • 4 Retro
    • AQ9129-601
    • €831
    Jordan 4 Retro AQ9129-200
    • Jordan
    • 4 Retro
    • AQ9129-200
    • €701
    Jordan 4 Retro NRG AQ3816-065
    • Jordan
    • 4 Retro NRG
    • AQ3816-065
    • €533
    Jordan 4 Retro Flyknit AQ3559-800
    • Jordan
    • 4 Retro Flyknit
    • AQ3559-800
    • €585
    Jordan 4 Retro x Levi's AO2571-100
    • Jordan
    • 4 Retro x Levi's
    • AO2571-100
    • €1,485

    Air Jordan 4

    The year is 1989. The Chicago Bulls and the Cleveland Cavaliers are in the final moments of game five of the first round of the NBA playoffs. The Cavs are winning by a single point. Everyone in the crowd turns their attention to Michael Jordan – the one man who could turn it around for the Chicago Bulls. 

    Jordan makes space for himself, receives the ball, turns, jumps and then seems to hang in the air for a gravity-defying moment. The defender can’t stay with him. Jordan shoots and scores. If a shot goes down in history as “The Shot”, it must be something special. 

    The shoes that got him there? The Jordan IVs.

    Tinker Hatfield’s Jordan IVs owe a lot to his previous model, the Jordan IIIs, which saved the Jordan range from the cutting room floor. The IIIs had successfully captured Jordan’s on-court swagger and style, and Nike’s approach to the IVs followed the same principle. They shared a number of key features: the unmistakable Jumpman logo on the tongue and "Nike Air" emblazoned on the rear, alongside the “Air” in the front midsole and the heel, where it was visible through a small, transparent window.

    Hatfield made some subtle but significant departures from the III in order to improve how the shoe performed on the basketball court. A urethane net brought improved breathability and quirkiness through the mid-quarter, and a similarly styled mesh eyelet system made it possible for the wearer to change the lace position to fit their own style preference. The new rubber outsole featured chevron patterns and a textured toe section for optimum grip. Extra “Air” was added through the midsole, and a longer lasting synthetic leather, Durabuck, which had the further benefit of being lighter, was used for the upper. 

    The IVs were originally released in four tones, and a “Bred” colourway released later used luxurious nubuck leather, the first of its kind seen on an Air Jordan.

    The final masterstroke was to orient the “Air Jordan” text upside-down on the underside of the tongue, making it impossible to misread what the Air Jordan IVs were about when the player folded the tongue over.

    So confident were Nike in these aesthetic and technical changes that they released the Jordan IVs worldwide, something which they had never done with another Jordan model before. Spike Lee was instrumental in promoting the shoe, producing a TV ad that referred to Michael Jordan’s “The Shot” and featuring the Jordan IVs in his film Do The Right Thing. 

    While Jordan won the Bulls that game with his moment of genius, he couldn’t have known that the reputation of the Jordan IVs he was wearing would never be the same  again. From that moment forward, the Jordan IVs went beyond the court into pop culture, where they’ve remained ever since.

    Rank the Jordan 4
    (0)

    SPORTSHOWROOM uses cookies. About our cookie policy.

    Continue

    Choose your country

    Europe

    Americas

    Asia Pacific

    Africa

    Middle East